Privacy Policy

Effective date: October 18, 2026 · Last updated: October 18, 2026

Health Shield Insurance (“Health Shield,” “we,” “us,” or “our”) is an independent insurance agency based in Newark, Licking County, Ohio. This Privacy Policy explains how we collect, use, share, and protect information when you visit healthshieldusa.com (the “Site”), request a quote, or communicate with us by phone, text message, or email. By using the Site, you agree to the practices described in this policy.

1. Information We Collect

Information you provide. When you submit a quote request or contact form, call, text, or email us, we may collect:

Name, phone number, and email address
Date of birth or age, ZIP code, state, and household or coverage details
The type of coverage you are interested in (health, life, Medicare, dental, or vision)
Notes, questions, or other information you choose to share
Your communication preferences and consent to be contacted

Information collected automatically. When you use the Site, we and our service providers may collect device and usage information such as IP address, browser type, device type, pages viewed, referring website, approximate location derived from IP address, and campaign (UTM) parameters, using cookies, pixels, and similar technologies.

Please do not submit detailed medical records or Social Security numbers through Site forms. If such information is needed to apply for coverage, we will collect it through a secure process during your application.

2. How We Use Your Information

Respond to your quote requests and questions
Contact you by phone, text message, or email about the insurance products you asked about, as permitted by your consent and applicable law
Compare plans and help you apply for coverage with insurance companies you choose
Provide ongoing service for your policies, including renewals and annual reviews
Operate, maintain, secure, and improve the Site and measure the effectiveness of our marketing
Comply with legal, regulatory, and licensing obligations and protect our rights

3. How We Share Your Information

We do not sell your personal information. We share information only as follows:

Insurance companies and carriers you choose to get quotes from or apply with, so they can provide quotes, process applications, and administer coverage
Service providers that help us run our business, such as our customer relationship management platform (HighLevel), website hosting, phone and messaging providers, email providers, and analytics providers. They may use your information only to perform services for us.
Legal and safety purposes, when required by law, subpoena, or regulator request, or to protect the rights, property, or safety of Health Shield, our clients, or others
Business transfers, in connection with a merger, acquisition, or sale of all or part of our agency, subject to this policy

4. SMS / Text Messaging and Phone Calls

If you provide your phone number and give consent, Health Shield may contact you by phone call and SMS/text message, including messages sent using automated technology, about your quote request, coverage options, appointments, and policy service. Consent is not a condition of purchase. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time, or reply HELP for help. You may also opt out by contacting us using the information below.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with or sold to any third parties. Phone numbers may be shared only with service providers (such as our messaging platform) that help us deliver messages to you.

5. Cookies and Analytics

We use cookies and similar technologies to make the Site work, remember your preferences, and understand how visitors use the Site. We may use analytics services such as Google Analytics, which uses cookies to collect information about your use of the Site. You can learn how Google uses this data at policies.google.com/technologies/partner-sites and opt out with the Google Analytics Opt-out Browser Add-on. Most browsers let you block or delete cookies; some Site features may not work properly if you do. Our Site does not currently respond to “Do Not Track” browser signals.

6. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

7. Data Retention

We keep personal information for as long as needed to provide our services, maintain client records, and meet legal, regulatory, and insurance record-keeping requirements, after which it is deleted or de-identified.

8. Your Choices and Rights

Opt out of texts by replying STOP, and of calls or emails by asking us or using the unsubscribe link in our emails
Access, correct, or delete personal information we hold about you by contacting us, subject to legal and record-keeping exceptions
Cookies can be controlled through your browser settings

Depending on the state where you live, you may have additional rights under state privacy or insurance information laws, such as the right to know what information we collect, to request correction or deletion, and to appeal a decision about your request. Some information related to insurance transactions may be governed by federal and state insurance privacy laws, including the Gramm-Leach-Bliley Act. To exercise any right, contact us using the information below. We will verify your identity before acting on a request and will not discriminate against you for exercising your rights.

9. Third-Party Websites

The Site may link to websites operated by others, including insurance company sites and instant-quote tools. We are not responsible for their content or privacy practices, and we encourage you to review their privacy policies.

10. Children’s Privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information online from children under 13. Information about dependents may be provided by a parent or guardian as part of a family coverage request. If you believe a child has provided us information, please contact us so we can delete it.

11. Not Affiliated with the Government

Health Shield is an independent insurance agency. We are not connected with or endorsed by the U.S. government, the federal Medicare program, or any government agency.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new “Last updated” date. Your continued use of the Site after changes are posted means you accept the updated policy.

13. Contact Us

If you have questions about this Privacy Policy or want to exercise your choices, contact us:

Health Shield Insurance
Newark, Ohio (serving clients by phone and online)
Phone: (740) 272-5655
Email: [email protected]
Hours: Monday–Friday, 9:00 AM–6:00 PM ET